Blog
Growth Stack Insights

What’s Included in the Growth Stack (And Why It Works)

Matt Dean
Matt Dean
May 14, 2025
5 min read

If you’re running a small business, chances are you’ve tried a few things to get more customers online:

  • Built (or bought) a website
  • Tried running some ads
  • Posted on Instagram for a few weeks

But if you’re like most service-based business owners, all of it felt… disconnected.

That’s why we created the Growth Stack — a simple, done-for-you system that brings all your essential marketing pieces together under one roof.

In this post, we’ll break down exactly what’s included, why each part matters, and how the full system works to help you show up, get found, and grow — without burning out.

What Is the Growth Stack?

The Growth Stack is our all-in-one monthly marketing package for small, local businesses who want to:

  • Look more professional online
  • Show up consistently in search and social
  • Stay in touch with customers
  • And get more leads without chasing them

It’s designed to cover the core building blocks of visibility, trust, and conversion.

Here’s What’s Included

✅ 1. Web Maintenance & Support ($150/mo value)

You don’t have time to worry about plugins, security updates, or broken pages. We take care of:

  • Hosting + platform updates
  • Uptime monitoring
  • Minor edits and ongoing support
  • Speed + mobile checks

Your site stays fast, secure, and up to date — without lifting a finger.

✅ 2. Email Marketing ($400/mo value)

Email is one of the most effective ways to stay top-of-mind — and it’s often the most neglected.

We write and send a custom monthly email that might include:

  • Helpful tips related to your service
  • Seasonal offers or reminders
  • Customer reviews or project highlights

It’s short, useful, and written in your voice.

Keeps your business in front of past clients and leads — so they don’t forget about you.

✅ 3. Monthly Blog Content ($300/mo value)

Most businesses never blog. The ones that do show up higher in search results.

We handle:

  • A monthly SEO-focused blog post
  • Written for your industry + location
  • Published directly to your website
  • Optimized for Google, but written for humans

Helps increase organic traffic and positions you as the expert in your space.

What It Costs

Normally, these services add up to $850/month. The Growth Stack bundles them for $650/month.

That means you get:

  • A website that runs like it should
  • Monthly content that actually builds authority
  • Email marketing that stays consistent

And most importantly, you get more leads over time — without doing all the marketing yourself.

Who It’s For

This is perfect for:

  • Home service businesses (HVAC, painting, roofing, etc.)
  • Med spas, clinics, and local studios
  • Any business that gets leads through trust and visibility

If your business relies on referrals and repeat customers, this system helps you stay visible and stay relevant.

What Happens After You Sign Up

Here’s what the process looks like:

  1. We start with a quick strategy call
  2. We audit your current online presence
  3. We build the system (or plug into what you already have)
  4. We send you your first email + blog post within 30 days

You approve the content — and we take it from there.

“It’s been the easiest part of our marketing — and the one thing that actually moves the needle.” — Growth Stack Client

Final Thoughts

Marketing shouldn’t feel like a second job.

The Growth Stack is built to be simple, strategic, and fully managed — so you can finally have a system that runs with you, not against you.

If you want your business to show up, look legit, and grow online — this is where to start.

👉 Book a free strategy call to learn more.

— Matt Dean
Dean Design · Web & Marketing for Local Business

Share this post

Want Smart Marketing Tips That Actually Help You Grow?

Join the newsletter for simple, proven strategies on websites, email, content, and local SEO — all tailored for service-based businesses.

By clicking Sign Up you're confirming that you agree with our Terms and Conditions.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.